The brand new hotel that’s being built next to the Swan and Dolphin Resorts has a new name. The Cove hotel, which was the name when the project was officially announced, has been renamed to the Walt Disney World Swan Reserve.
Sean Verney, the area general manager for the Walt Disney World Swan and Dolphin, spoke about the decision to change the name, as seen on WDWMagic.
“As we advanced with the project on construction, marketing and operations, we decided The Walt Disney World Swan Reserve was a better fit. We feel this name represents the boutique, sophisticated and relaxing ambiance the hotel will provide guests.”
The 14-story, 349-room tower offers meeting space and appears to be tailored to businesses and small events. Guests staying at the Swan Reserve will have access to the amenities location at the Swan and Dolphin Resorts.
This name change is certainly an interesting decision. We imagine it will inevitably lead to some guest confusion, especially seeing as the Swan Reserve looks nothing like the Swan despite a similar name. We can already hear cast member conversations with guests who think they’re staying at the Swan but are actually at the Swan Reserve. Hopefully there’s some good signage.
The Swan Reserve is expected to open in Summer 2021.